Knowing the Market: Why Your Customers Need SMS and MMS

Knowing the Market: Why Your Customers Need SMS and MMS
Depending on where you live, SMS is, surprisingly, still king. While it may seem odd given the number of professional UCaaS solutions and free messaging tools such as WhatsApp, WeChat and Facebook Messenger, there are some compelling reasons businesses and individuals continue to embrace the 30-year-old technology — and many have increased their SMS usage over the last few years.

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