When features appear nearly identical, it’s often tempting for businesses to select their UCC platform primarily on brand recognition. And although it isn’t as if being a well known brand makes a solution better for business needs, this is often the reason that drives enterprises to select the VoIP solution 8×8.Continue reading “Wildix vs. 8×8” (3 votes, average: 5.00 out of 5) Loading...
Successful marketing campaigns are almost always the result of team efforts. To succeed at positioning — pitching your business to fulfill one highly specialized customer need — you typically need a department full of marketing professionals, so as to create a high volume of materials and spread them effectively. Continue reading “How the Cloud Can Unify Marketing Efforts” (3 votes, average: 3.67 out of 5) Loading...
Use digital transformation to align your team and win more sales
Anywhere that sales happen, it’s becoming increasingly difficult for sales reps to impress potential buyers. The main culprit behind this is digital buying channels: as Gartner points out, the rise of e-commerce and online information means that, now, a typical buyer spends only 17% of their customer journey actually talking to salespeople.Continue reading “Exceeding Customer Expectations with the Cloud” (3 votes, average: 3.67 out of 5) Loading...
Often, an obstacle to fully planning digital transformation is that the explanation of a Cloud transition is too abstract. Although you recognize the flexibility and profitability of using the Cloud, it may not be clear how to simply begin charting the migration process. Continue reading “What Should a Transition to Cloud Communications Look Like?” (3 votes, average: 3.67 out of 5) Loading...
Over the course of just a few days, our email inboxes are flooded with a huge amount of advertisements and newsletters. With around 3.9 billion global email users, there’s a lot of competition for your customer’s attention. As a marketer, that puts you in a tough spot. If your email marketing content does not stand out, you will just be seen as spam that no one wants to read. Continue reading “Tips to create an engaging email marketing campaign” (2 votes, average: 3.00 out of 5) Loading...