Wildix & Gong, Your Automation Combination for Sales

Wildix & Gong, Your Automation Combination for Sales

Automation is about a lot more than making everyday work easier. As we’ve discussed in our last posts, automating procedures can bring enormous benefits to the entire sales funnelall the more so when implemented strategically. More than just eliminating the busywork of one given task, the advantages ripple out through your entire workflow.

With all that talk about automating in the abstract, at this stage it’s time to talk about using automation with a very real setup: combining the Wildix system with the state-of-the-art business intelligence tool Gong.

Let’s see this actual case of process automation and how it brings significant advantages to your entire sales funnel.

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How to Automate Procedures, Step by Step

a robot scans three laptops

As we said in our previous post, there’s no shortage of benefits to process automation. When you let software handle tasks, you speed up your workflow, save money and improve both internal morale and customer satisfaction. Given just how much of a competitive edge the practice gives a business, embracing automation is downright pivotal.

Of course, it’s all well and good to say just how useful process automation is — but how does one actually go about using automation for a given task?

This is actually a delicate question to answer, because automating work procedures is critical to get right. If you apply automation to an area where it isn’t needed, your return on investment will be less than optimal. Worse, should you do a poor job of automating an aspect of the workflow, the process may end up becoming a sinkhole of time and money spent on fixes.

In this post, we’ll give you a simple overview you can use to plot out a shift from manual work to automated simplicity, all while protecting your technology investment.

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Is Artificial Intelligence the Next Major Technological Revolution?

artificial intelligenceAccording to Gartner AI promises to be the most disruptive class of technologies during the next 10 years (1). Wildix was among the first UC&C vendors to embed Artificial Intelligence capabilities into their communication platform back in 2017.     

Wildix calls this set of features “Wildix Business Intelligence,” or simply, WBI. Users of a Wildix System can already benefit from the following services:

Text-to-Speech (TTS)

Text-to-Speech service generates a sound file the moment a call is placed. You just have to write down a text—the moment a call is generated, this text is converted into speech. Audio files can be created in different languages using different female and male voices.

With channel variables, such as ${CALLERID(name)}, it is possible to create interactive voice responses. For example, make the system pronounce a welcome message that includes the caller name.  
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