MSPs Archives | Page 2 of 3

1 January 202428 December 2023

Why Analyst Backing Matters

Analyst opinions form the background of many industries, whether it’s the famous Standard and Poor’s or Moody’s ratings for government bonds or Gartner and Forrester for companies, notably tech. But how much stock should we put into these analysts? And should MSPs care whether their vendors are important enough to be analyzed by these companies?

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30 October 2023

How Call Center Voice Analytics Boost Your Business

Group business colleagues wearing headsets working in office

The first call center was likely in the mid-’50s, thanks to the introduction of automatic call distribution systems. The ‘70s saw the centralization of calls to big businesses, and progressive advancements allowed call centers to get bigger and handle more inquiries. Scripts, voice recording and call stats helped managers supervise the call center more effectively. Fast forward to the digital revolution, and the role of the call center has dramatically shifted, with technological advancements helping to fine-tune every interaction through call center voice analytics. Call centers are rapidly becoming contact centers, expanding their role to become an integral part of building long-lasting customer relationships.

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24 October 2023

How to Use an Office Phone

Two colleagues working together on office phone and headset

It’s easy in the telecoms industry to be so used to talking about advanced communications solutions that we sometimes forget about the basics. “How to use an office phone” isn’t really something that comes up often in conversations with partners, but the meaning has fundamentally changed.

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16 October 202316 October 2023

Why the Channel Is Critical for Vendors and MSPs

Business team colleagues discussing conference

“They’d tried several vendors, but none of them wanted to do it. Then they came to us. They couldn’t believe someone actually cared.”

These are the words of one of our MSPs based in Canada, talking about a small setup they’d completed in the Caribbean. And it shows how the channel can get things done when major vendors cannot. But what is the channel exactly, and what does it do? More importantly, why is it so vital?

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29 May 20238 June 2023

Talking About Brands: Building Your Own Story

A brand means nothing to people without a story. Without that very human framework to hold it together, a brand is just a collection of taglines, colors and graphics. The human mind wants to make sense of it, and in lieu of a carefully crafted tale, they will understand it within the framework of other brands or their own personal experience.

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