Tag: sales

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Unified Communications for Small and Medium Businesses: Tailoring Solutions for Different Scales

Unified Communications for Small and Medium Businesses: Tailoring Solutions for Different Scales
MSPs have to deal with a huge range of businesses, from small one-or-two-person startups to huge enterprises, all looking to make a difference in their respective markets. But when it comes to small and medium enterprises, what are the differences when pitching to them? Let’s take a deep dive.

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Why a Good Go-to-Market Strategy Is Crucial For MSPs

Why a Good Go-to-Market Strategy Is Crucial For MSPs
A go-to-market strategy is simply a business plan to launch a new product to market. However, there are numerous pitfalls that businesses can fall into when planning their GTM strategy, and it’s these pitfalls that can cause a business to fail. This means it’s essential to adequately plan your go-to-market strategy and understand what you need to do.

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Salesforce and UCaaS: Why You Should Integrate Your CRM

Salesforce and Unified Communications: Why You Should Integrate Your CRM
People buy from people. In an increasingly competitive climate, the difference between a sale and a lost opportunity comes down to one thing — your relationship with your customers. As a result, customer relationship management (CRM) software has become a cornerstone of effective sales. It’s become essential for not only collecting and saving customer information but also for building and tracking powerful campaigns, providing detailed analytics and managing complex sales cycles. But even with Salesforce, the number one CRM, on your side, there’s a real risk that you’re not getting the full value of the program if you’re using it on its own. Because for every second spent on switching between windows and manually logging calls, critical time with a customer is lost.

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Exploring Diversity and Inclusion Across Continents: Harmonie Essome

Exploring Diversity and Inclusion Across Continents: Harmonie Essome
Wildix is building a diverse workforce of people around the world. One of the key benefits of our working ethos is that we encourage people to work from anywhere they can, and we also offer a variety of working options. Harmonie Essome is a partner development manager contracted to Wildix Germany via her own company in Dubai. We caught up with her to have a chat on her perspectives on Wildix, Germany and being a black woman in tech.

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