Losing customers costs money.
Primarily because earning new ones is a strain that is impossible to get used to.
And every day we wake up with the aim of finding new customers, despite the frustrations that we accumulate each night.
Care for our current customers, on the other hand, is so simple, that we often forget to even do it. The point I’m trying to make here is that, typically, once we have sold the product, it ends there. We send the technician for installation and we don’t worry about how our customer has experienced their product experience post-purchase. Continue reading
The importance of usability in design
A fully functional video conferencing user experience is now par for the course within enterprise level circles. Your prospects, clients and partners now expect reliable uptime and full service features. Any shortcomings are reflected upon your brand rather than the conferencing provider.
The WebRTC standard is bringing a stability to video conferencing that enterprise level companies can trust, with a full scale feature set that combines the convenience of Google Hangout with the robust functionality of a Citrix brand line product.
The Basics of WebRTC Joint Functionality
Three APIs provide the basic foundation of WebRTC apps, giving developers the means to more easily develop powerful user experiences. Continue reading
The world is becoming small
Globalization is a process which has been growing since the 80s, commerce, culture, customs and thought trends become global.
Companies have entered new large markets. But at the same time, hordes of competitors pour out into their national markets.
Suppose there is a company that would like to buy a new communication system.
What do you think they are searching for?
They are searching for all those features that help to improve the office work flow..
Your competitors do their best to extend the list of those features that would fit any type of business and any type of office…
Now you have two options: either you fight fiercely against them, or your use your brains and you simply change the playing field.
Change the playing field!
Take your customer outside the office* and stand out from the competition.
* (not physically but mentally)
Here is how you can do it:
While talking to your customer and trying to figure out the problems he or she has, ask this simple question: