The world is becoming small
Globalization is a process which has been growing since the 80s, commerce, culture, customs and thought trends become global.
Companies have entered new large markets. But at the same time, hordes of competitors pour out into their national markets.
Wildix people travel really a lot: many events, many occasions, the Wildix Convention, business trips to other branch offices spread around Europe.
During the last eight months I’ve been working in Munich, where the Wildix German branch office is located. I moved there in the end of January, and since then I’ve been traveling really a lot.
Suppose there is a company that would like to buy a new communication system.
What do you think they are searching for?
They are searching for all those features that help to improve the office work flow..
Your competitors do their best to extend the list of those features that would fit any type of business and any type of office…
Now you have two options: either you fight fiercely against them, or your use your brains and you simply change the playing field.
Change the playing field!
Take your customer outside the office* and stand out from the competition.
* (not physically but mentally)
Here is how you can do it:
While talking to your customer and trying to figure out the problems he or she has, ask this simple question: