Author: Austen Read-McFarland

Contrary to popular belief, a company’s social media page isn’t just for self-promotion. On top of links to your own site, you should also mix in a healthy dose of third-party content: external articles, blogs or videos that are relevant to your business.

Beyond bringing your page fresh posts, sharing third-party links also lets you take a break from talking directly about your business. This helps avoid projecting a self-obsessed image; but more than that, it also lets you establish a more personal relationship with your followers, and show that your company understands new developments in your industry.

Still, it is possible to share unhelpful third-party content. So study these strategies to learn what links to look for, and which ones you should ditch. Continue reading “The Right Way to Share Third-Party Content: Tips for Social Media Success”

More and more, it seems that if you need to reach someone in a business context, you’re likely to do it over email.

And, if recent data on client choice are anything to go by, odds are good that you’re using Gmail to conduct communications. Continue reading “Quick Tips for Organizing Your Gmail Inbox”

Sometimes, it’s not enough just to take notes during a call. Maybe you’re conducting an interview, or maybe you’re listening to highly specific project planning. Suffice to say there are cases where you want to know the exact words said over the phone.

Obviously, the easy solution is call recording. In Wildix’s Collaboration, this feature is available with the push of a button. Continue reading “Transcribing Your Call Recordings: Turn Audio into Text with These Free Tools!”

Every industry has its “common cold” — their own unique threat that seemingly has no cure.

In cybersecurity, that problem is quite possibly Denial of Service attacks. Continue reading “Dealing with DoS Attacks in VoIP”