Unified Communications for Customer Support, Contact Center, and Marketing Activities

Unified Communications for Contact Center, Customer Support, Marketing ActivitiesIn the previous blog article we discussed how Unified Communications can improve the team collaboration and management. Today we will discover which features can help you win new customers and retain the existing ones by increasing the efficiency of your call center and marketing activities and improving your customer support.

Contact Center – Call Center – Sales / Support Teams

Website Integration

Today, users usually discover an organization via its website after a related web search. Besides valid contents, the website should integrate real-time communication features to allow potential and returning clients to get in touch with the team and improve your customer support.
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Unified Communications for Team Collaboration and Management

Unified Communications for Team Collaboration and ManagementIn the previous blog articles we discussed how different Unified Communications can simplify your business processes and automate your daily tasks. Now it’s time see how to apply and where to apply the previously discussed features. Of course, some are applicable to any kind of business, while others only apply to specific scenarios.  

In this blog article we will talk about team collaboration and management.

Office / Open Spaces

All teams working in offices can get great advantages from the adoption of an advanced communication system. Especially teams working in open spaces. In this environment, teams can take advantage of a system which provides better details about their ongoing activities and calls.
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Integration

integration

Integration is necessary to perform automation beyond a certain point. With integration, we re-use data and information already entered in other systems (for example, phonebook or users imported from a CRM to a team directory) as a source of automation. On the other end, the applications used within the company are enriched with information provided by the PBX (for example, by using call logs).

Below you will find examples representing just a few possible integration scenarios.

Click2call, Hot-Key Dialing

The most simple integration is to provide an easy way to call leads and customers from the integrated application.
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Automation of Daily Tasks

Learn how many of your daily tasks can be automated thanks to Unified Communications

Automation is at the heart of any lean communication system. The more operations we can automate, the less time users and team members spend performing manual operations.

Automation is at the core of any effective marketing campaign.

Let’s see which operations can be automated and the advantages of doing so.

Call Generation

Dialing numbers takes time and is error-prone. So, the first thing that a Unified Communication system can do is offer a click2call option when using a software application.
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Simplify your Business Communication

Learn how real-time features can streamline and simplify your business communication and processes and improve the customer experience.

Consider the following example of a mail exchange:

Look familiar?

In most organizations, users are forced to use email for communication. Conversations are carried out over a series of replies, forwards, and CCs, involving an ever-expanding chain of people. There is no simple way for a customer to get in touch with the organization by means of a chat session, which could possibly be upgraded to a phone call, video call, or chat conference. Continue reading “Simplify your Business Communication”